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Title: Marketing management : knowledge and skill
Author: Peter, J. Paul. ; Donnelly, James H.
Call No: 658.8 PET
Publisher: McGraw Hill Education (India) Private Limited , India , 2009 Detail

Title: Marketing management strategies
Author: Ferrell, O. C.
Call No: 658.8 FER
Publisher: Cengage Learning , India , 2011 Detail
                                                                     

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