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Title:
Value innovation portfolio management achieving double-digit growth through customer value
|
Author:
Mello, Sheila
|
Call No:
658.801 MEL
|
Publisher:
Cengage Learning
,
India
,
2006
Detail
|
|
Title:
Product strategy and management
|
Author:
Baker, Michael John
|
Call No:
658.56 BAK
|
Publisher:
Pearson Always Lerninig
,
Boston
,
2003
Detail
|
|
Title:
The New Strategic Brand Management : Advanced Insights & Strategic Thinking
|
Author:
Kapferer, J. N
|
Call No:
658.8343 KAP
|
Publisher:
Kogan Page
,
India
,
2012
Detail
|
|
Title:
Innovation management and new product development
|
Author:
Trott, Paul
|
Call No:
658.575 TRO
|
Publisher:
Pearson Always Lerninig
,
Boston
,
2010
Detail
|
|
Title:
The lean practitioner's handbook
|
Author:
Eaton, Mark
|
Call No:
658.5 EAT
|
Publisher:
Kogan Page
,
India
,
2013
Detail
|
|
Title:
Strategic Management of Technology and Innovation
|
Author:
Burgelman, Robert A.
|
Call No:
658.514 BUR
|
Publisher:
McGraw Hill
,
India
,
2004
Detail
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