Title:
E- Business and E-Commerce for Manager
|
|
Author:
Deitel, H. M.
|
|
Call No:
658.0546 DEI
|
|
Publisher:
Pearson Always Lerninig
,
Boston
,
2001
Detail
|
|
Title:
Advertising and promotion : an integrated marketing communication
|
|
Author:
Belch, George E. ; Belch, Michael A.
|
|
Call No:
659.1 BEL
|
|
Publisher:
McGraw Hill
,
India
,
2007
Detail
|
|
|
Title:
Facebook marketing : leveraging Facebook's features for your marketing campaigns
|
|
Author:
Carter, Brian
|
|
Call No:
658.872 CAR
|
|
Publisher:
Pearson Always Lerninig
,
Boston
,
2012
Detail
|
|
|
Title:
Advertising : principles and practice
|
|
Author:
Gupta, Ruchi
|
|
Call No:
659.1 GUP
|
|
Publisher:
S. Chand & Company Pvt. Ltd.
,
India
,
2012
Detail
|
|
|
Title:
E-commerce strategy, technology, and implementation
|
|
Author:
Schneider, Gary P.
|
|
Call No:
658.8 SCH
|
|
Publisher:
Cengage Learning Private limited
,
India
,
2012
Detail
|
|
|
Title:
Advertising and Public Relations Research
|
|
Author:
Jugenheimer Donald W.
|
|
Call No:
659.07 JUG
|
|
Publisher:
PHI Learning
,
India
,
2010
Detail
|
|
|
Title:
Principles of Advertising and IMC
|
|
Author:
Duncan, Tom
|
|
Call No:
659.1 DUN
|
|
Publisher:
Tata McGraw Hill Education Private Limited
,
India
,
2005
Detail
|
|
|
Title:
Advertising management : include sales promotion
|
|
Author:
Jethwaney, Jaishri ; Jain, Shruti
|
|
Call No:
659.1 JET
|
|
Publisher:
Oxford university
,
UK
,
2012
Detail
|
|
|
Title:
Advertising and Promotions And Integrated Brand Approach
|
|
Author:
Semenik, Richard J.
|
|
Call No:
658.82 SEM
|
|
Publisher:
Cengage Learning Private limited
,
India
,
2012
Detail
|
|
|
Title:
Creative Strategy in Advertising
|
|
Author:
Jewler, A. Jerome
|
|
Call No:
659.132 JEW
|
|
Publisher:
Wadsworth
,
Not Available
,
2000
Detail
|
|
|
Title:
Creative advertising
|
|
Author:
Drewniny, Bonnie L.
|
|
Call No:
659.1 DRE
|
|
Publisher:
Cangage Learning
,
Not Available
,
2008
Detail
|
|
|