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Title:
Service marketing : people, technology, strategy
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Author:
Lovelock, Christopher H ; Wirtz, Jochen
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Call No:
658.8 LOV
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Publisher:
Pearson
,
Newyork
,
2011
Detail
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Title:
Service marketing : people, technology, strategy
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Author:
Wirtz, Jochen ; Lovelock, Christopher ; Chatterjee, Jayanta
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Call No:
658.8 WIR
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Publisher:
Pearson
,
Newyork
,
2018
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